Providing marketing and communications consulting and services to community-serving organizations such as libraries, nonprofits, educational institutions and government agencies.
Social media provides an opportunity for libraries to engage with people outside of the four walls of the library. In this webinar, we’ll discuss how to shift from promotion, which is a one-way conversation, to engagement, which is a two-way conversation. We will discuss strategies such as content, analytics, active listening and social media as… Continue reading New Webinar: Social Media Strategies For Your Library
I'm so excited to announce my latest offering, now available on Niche Academy, an 8-part video series called "You Can Build a Library Marketing & Communications Plan." Through eight short 15-minute videos, I will walk you through the process of creating a Marketing & Communications Plan for your library. Each video builds on the previous… Continue reading It’s Here! On-Demand Library Marketing Training
I am excited to announce that I will be partnering with Niche Academy to offer new online training options later this year. I delivered a webinar with them back in May, and that sparked some wonderful conversations with my clients about how I can expand my training offerings. Stay tuned for more information coming soon. In the… Continue reading New Training Opportunities Coming Soon!
I hope you are having a wonderful summer. This time of year, I always get a lot of out-of-office replies, and it me happy to know that people are taking breaks and enjoying vacations. Stepping away from work is so beneficial for our health and wellbeing. Speaking of summer, I want to take a moment… Continue reading Summer fun and coming attractions
Earlier this year I, along with the other contributors to ALA Edition's Pivoting During the Pandemic, was invited to deliver the keynote address at the Tennessee Library Association 2021 Annual Conference, but with a twist. We each recorded videos about our chapters, which were then edited together to create a fun, engaging presentation on the topics and… Continue reading Tennessee Library Association Keynote Video: Pivoting During the Pandemic
