CAC Updates, Conferences, Libraries, Marketing, Professional Speaking

Feeling Thankful

I hope you are having a safe and healthy holiday season. Though Thanksgiving was very different this year, for me and probably for many of you as well, I was still grateful to have the opportunity to reflect on what I am thankful for.  One thing I am thankful for is the online Library Marketing… Continue reading Feeling Thankful

Advocacy, Government, Libraries

Library Funding Series: Aftereffects of the funding crisis

This is the fourth post in my Library Funding Series, a series of posts about my experiences and lessons learned from serving as the marketing and communications director for a public library during the 2008 recession and its aftereffects. Read previous post.  In my first three posts, I explained the funding impacts, public relations challenges, and… Continue reading Library Funding Series: Aftereffects of the funding crisis

Advocacy, Government, Libraries

Library Funding Series: Communications Tips for Surviving a Funding Crisis

This is the third post in my Library Funding Series, a series of posts about my experiences and lessons learned from serving as the marketing and communications director for a public library during the 2008 recession and its aftereffects. Read previous post.  In my previous post, I explained how we transitioned from a very negative community… Continue reading Library Funding Series: Communications Tips for Surviving a Funding Crisis

Advocacy, Government, Libraries

Library Funding Series: Shifting from Negative to Positive

This is the second post in my Library Funding Series, a series of posts about my experiences and lessons learned from serving as the marketing and communications director for a public library during the 2008 recession and its aftereffects. Read previous post.  In my previous post, I explained the funding reductions we were faced with in… Continue reading Library Funding Series: Shifting from Negative to Positive

Advocacy, Government, Libraries

Library Funding Series: Bracing for Budget Cuts

This is the first post in my Library Funding Series, a series of posts about my experiences and lessons learned from serving as the marketing and communications director for a public library during the 2008 recession and its aftereffects. My hope is that this series will help libraries prepare for potential funding challenges as a result… Continue reading Library Funding Series: Bracing for Budget Cuts