CAC Updates

Seeking Intern for Summer 2023

I am looking for a summer intern to assist me with creating content specific to libraries and marketing. This position is unpaid, but I will work with your school or program to ensure that you get full internship credit. Hours are flexible and work is remote. In return, you will gain valuable experience and writing… Continue reading Seeking Intern for Summer 2023

Advocacy, Consulting, Libraries, Professional Articles, Training

Communications Tips for Libraries Facing Book Challenges

My typical weekend routine, if I'm not dashing off to a kid-related activity, is to listen to NPR's Weekend Edition while I drink my coffee. This past weekend, I was intrigued to hear a promo for a story about a library director. "This library director resigned after continuous dramatics over featured books" The story itself… Continue reading Communications Tips for Libraries Facing Book Challenges

CAC Updates, Conferences, Libraries

ALA Thoughts & More

I had the pleasure of attending the American Library Association Conference in Washington, DC last month. I found it energizing and inspiring to meet and catch up with so many organizations and libraries that I admire! I also got to see some of my favorite "library people" - former colleagues who have moved on to other library systems, current and past clients, library marketing peers, vendors and others.

CAC Updates

Celebrating a Birthday and an Anniversary

Those of you who know me well know that this is my favorite month. First of all, my birthday is in October, and despite being in the 40-something age range, I still enjoy celebrating it. Second, it is a beautiful time of year. Don't get me wrong, I love summer, but the crispness of autumn… Continue reading Celebrating a Birthday and an Anniversary

CAC Updates

Professional Development in a Post-COVID World

I was recently talking to a friend about professional development opportunities for employees. He said, "Now that conferences have been cancelled due to COVID-19, I'm encouraging my employees to continue their professional development via books, webinars and other online learning options." I think this is becoming more and more common, as most 2020 conferences have… Continue reading Professional Development in a Post-COVID World