Providing marketing and communications consulting and services to community-serving organizations such as libraries, nonprofits, educational institutions and government agencies.
Is your library prepared for a crisis? Or do you dread that phone call or email that tells you to drop everything because something has happened and your library needs to make a statement? Many people avoid crisis communications planning because it feels like an unpleasant topic. But if you've lived through a crisis at… Continue reading Coming Soon: Crisis Communications for Libraries ON DEMAND
What's the best way to get patron feedback?
What's the best way to get patron feedback?
Are you tired of putting a lot of effort into your library's marketing without getting the results you want? Do you feel like you’re missing the opportunity to speak directly to customers in a way that is strategic and measurable? Maybe it’s time to expand your email marketing. Now available on Niche Academy: Getting to “Yes”… Continue reading Getting to “Yes” – Making a Case for Email Marketing at Your Library
Library professionals: I want to hear from you! What are your most "burning questions" about library marketing and communications? What gives you the most joy, and the most frustration, when it comes to telling your library's story? Here are some examples of questions I've heard over the years: How can I help my fellow library… Continue reading Ask Me Your Burning Questions About Library Marketing & Communications
Cordelia Anderson Consulting 