Training

Seeking Intern for Summer 2019 (Note: Position Filled)

I am looking for a summer¬†intern in the Charlotte, NC area to assist me with consulting projects. Specific activities that I am looking for help with include: Creating transcripts for podcasts on which I have been interviewed Writing content for my blog and social media Helping me edit a book I'm developing about marketing and… Continue reading Seeking Intern for Summer 2019 (Note: Position Filled)

Conferences, Professional Articles, Professional Development, Professional Speaking, Training

From Promotion to Engagement: My Keynote at the State Library of SC PR Exchange

At the end of April, I had the pleasure of speaking at the State Library of South Carolina's PR Exchange, April 26, 2019 in Columbia. My keynote was about community and customer engagement, a topic that is of interest to many libraries. Too often, when we talk about promoting libraries, the strategy resembles a megaphone.… Continue reading From Promotion to Engagement: My Keynote at the State Library of SC PR Exchange

Awards, Conferences, Innovative Services, Marketing, Uncategorized

Reflections from the JCD Jury 2019

I spent two days last week in Chicago, reviewing award entries as a member of the John Cotton Dana jury. This is my third and last year of serving on this jury, after winning the award myself in 2016. The John Cotton Dana Award honors outstanding library public relations. Each year, we review dozens of… Continue reading Reflections from the JCD Jury 2019