On May 30, 2018 I taught my fourth – can it be fourth?!?!? – Library Journal ” class: “Next Level Marketing, Innovative Ideas and Tech Tools Anyone Can Execute. ”
Love sharing insights with library professionals across the country!
As technology advances, so do your opportunities to market creatively. In this session, an expert from the marketing world will discuss ways you can amplify your library’s voice using fresh, tech-enabled ideas that will catch the eye of your users. Through popular social media channels, branding, media relations, and more, you’ll learn about practical ways you can spread your message and share your library’s story. This session will prepare you to unlock the marketing potential of new media that will draw interest and promote your library, and change the way you think of “marketing materials.”